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Hrag Yedalian is a Los Angeles-based political consultant and filmmaker whose work has been featured in Rolling Stone, The Hollywood Reporter, and San Francisco Chronicle.
Hrag ventured into the world of documentary filmmaking by accident while a student at UC Berkeley. As a history major, he was interested in learning more about people who inspired social and political change and discovered that film can be used as a tool to share such stories.
His first documentary, The People’s Advocate: The Life & Times of Charles R. Garry, was called “an illuminating portrait” by The Hollywood Reporter and won the 2007 Bay Area Video Coalition Mediamaker Award. The San Francisco Chronicle identified the documentary as one of the highlights of the 30th Annual Mill Valley Film Festival, where it premiered in October 2007.
Since then, Hrag has worked on an array of passion projects – both documentary and narrative – that are meaningful to him. From fun projects like The Ballerino – a dark comedy that features Borat’s Ken Davitian – to documentary pieces that tackle hard hitting political issues – like a behind the scenes look at System of a Down’s music video Protect the Land – Hrag’s personal goal is to create media that matters. In the process, he hopes to make people think and/or smile.
In early 2025, Hrag completed his second feature-length documentary, Beneath the Ashes: The Past Reimagined, which examines the Eaton Fire’s devastating impact on Altadena’s African American community while illuminating a powerful vision for its future. In addition to the film, he developed a multimedia exhibit titled Ashes & Echoes, featuring interviews with fire survivors and transforming their testimonies into an immersive storytelling experience. The exhibit, held at the Pasadena Convention Center, received widespread media coverage, including featured segments on local ABC, CBS, FOX, and NBC affiliates.
Currently, Hrag is developing several new projects, including the psychological thriller Animus, a feature-length adaptation of the award-winning short film he produced that received the Best Short award at both The Santa Fe Film Festival and the Days of the Dead Film Festival. The film stars Angela Sarafyan and Nancy Travis. He is also directing the feature-length documentary House Breakers, which follows Mike Aponte, one of the world’s most accomplished blackjack players.
Hrag runs the political strategy firm Blue State Campaigns. Prior to that, he worked at the USC Shoah Foundation – an organization founded by Steven Spielberg that focuses on Holocaust and genocide research and education. Hrag previously served as Los Angeles City Councilmember Paul Krekorian’s Director of Special Projects and was the producer of the Los Angeles Student Film Festival.
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